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| 040 | _cMN-UlLSGH | ||
| 041 | _aEnglish | ||
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| 082 | _a658.8`2 | ||
| 082 | _bE57 | ||
| 100 | 1 | _aEngel J.E. | |
| 110 | _aAdvertising;Managerial economics;Marketing;Commerce, com/tions, transport | ||
| 240 | 1 | 0 | _a658.8 |
| 245 | 1 | _aPromotional Strategy | |
| 260 | _a-Homewood: | ||
| 260 | _bPub.IRVIN | ||
| 260 | _c0 | ||
| 300 | _a-753 p. | ||
| 440 | 1 | _a7 th edition | |
| 740 | 1 | _aAdvertising;Managerial economics;Marketing;Commerce, com/tions, transport | |
| 653 | _aPromotional Strategy : Managing the Marketing Communications Process. | ||
| 700 | _aEngel J.E. | ||
| 942 | _cBK | ||
| 999 |
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