TY - GEN AU - Cateora P.R. AU - Cateora P. R. ED - Export marketing;International business;Commerce, com/tions, transport ED - The text is designed to simulate curiosity about management practices of companies seeking market opportunities outside the home country and to raise the reader `s consciousness about the importance of viewing international marketing management strategi TI - International Marketing. -9th edition SN - 256139504 CY - -Boston KW - International Marketing N1 - The text is designed to simulate curiosity about management practices of companies seeking market opportunities outside the home country and to raise the reader `s consciousness about the importance of viewing international marketing management strategi ER -